Digital Media Sales ManagerPrimary objective is to meet or exceed digital
media revenue goals through a team-based, consultative approach to sales.
Responsible for development, focus, and momentum of digital media sales
efforts and revenue generation. Works in partnership with sales to identify
clients¿ digital marketing needs and integrate them into a sales solution.
Directs the launch, training, sales and analysis specific to current and
future digital media products. Responsible for rolling out all National
marketing campaigns provided by corporate as well as creating and managing new
partnership relationships to generate sales. Ensures corporate and regional
sales & marketing strategies are implemented for all offerings.POSITIONS
RESPONSIBILITIES` Responsible for focus and momentum of digital media sales
efforts and revenue generation, working directly with other sales managers,
sales consultants, Marketing, Research, Sales Services and other Cox
entities.` Partners with sales consultants on sales presentations & proposals
to ensure that clients receive the appropriate digital media products,
services and rates to meet their business needs.` Coordinate sales efforts,
develop multi-product marketing solutions, and communicate changes in
direction, products, expectations, processes, and standards as they pertain to
digital media.` Partners with sales leadership and sales consultants in the
development and achievement of digital media strategies, product revenue
budgets.` Drive sales, packaging and launch of Digital Media efforts` Develop
Digital Media opportunities to drive new revenue` Partners with Corporate
Product Portfolio team on the strategy and implementation of initiatives, as
well as provides comprehensive actionable feedback on all products`
Responsible for digital media sales training and motivational efforts and for
championing product research and development to include strategic qualitative
information that targets various market segments and retail categories to
support digital media efforts and revenue generation.` Responsible for
promotion, pricing strategy and presentation development.` Partner with
research and marketing to ensure that all Digital Media information is current
and accurate.` Identifies strategies for increasing market share and product
usage.` Analyzes market trends and competitive initiatives.` Continually
tracks digital media metrics to ensure growth of the utilization of the full
product set.` Conducts continuous research on the latest industry trends,
preliminary tests and consumer behavior analysis.` Develops and implements
marketing materials and campaigns in cooperation with marketing.` Develops
strong relationships with internal and external customers.` Develops Digital
Media sales materials to market appropriate services and opportunities to
buyers of advertising at local, regional and national retail accounts and
advertising agencies in support of Digital Media sales efforts.` Generates,
analyzes and interprets internal and external data to identity benefits for
Digital Media; reviews and analyzes marketing and sales performance to
determine the trends and performance of Digital Media; Assists in developing,
implementing and monitoring Digital Media sales goals.` Develop and implement
tracking mechanisms to determine the Digital Media ROI and effectiveness of DM
campaigns` Ability to work evening and weekends based on department needs`
Other duties are assigned by the General Manager and General Sales
Manager.REQUIREMENTSEDUCATION: Bachelor¿s Degree in marketing, communications
or similar field required. MBA strongly preferred.EXPERIENCE: Four years
minimum marketing or sales experience required with 2+ years Digital product
experience required. Cable ad sales management experience preferred.
Experience in development of marketing campaigns and business-to-business
marketing. Strategic planning and analysis experience. Ability to thrive in a
multi-tasking, fast-paced environment. Excellent written and oral
communication skills.COMPUTER SKILLS: Proficiency MS Office and Internet
Browsers such as Internet Explorer required.CERTIFICATES/LICENSES: Valid
driver¿s license with a good driving history.TRAVEL REQUIREMENTS:  Travel
required to and from all Cox locationsCox Communications, Inc. and its
subsidiaries are Equal Opportunity Employers. We have a tradition of
encouraging a wide diversity of talents through a broad range of hiring
practices. Please note those individuals submitting resumes online or by
mailing a resume are not considered an applicant for employment until a signed
employment application form is completed, usually at the time of interview.For
more information about Cox Communications and its subsidiaries, please click
herewww.cox.com, www.coxmedia.com, www.coxbusiness.com.Statement to ALL Third
Party Agencies and Similar Organizations:Cox Communications accepts resumes
only from agencies with which we formally engage their services.   Please do
not forward resumes to our applicant tracking system, Cox Communications
employees, or send to any Cox Communications facility. Cox Communications is
not responsible for any fees or charges associated with unsolicited resumes.